Page 5 - Voice of ATAL 2022 Issue 1

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This self-effacing modesty underscores the Group’s approach to business, 主席的謙遜，正好體現集團的經營理念：循序漸進、
where an incremental, people-oriented approach focusing on results takes 以人為本，不依賴花言巧語，更重視追求成果。這種
precedence over grandiose words. It also explains how ATAL has grown from 理念，帶領安樂工程由一家專營機電工程器材的小型
humble beginnings as an E&M equipment trading company to a public-listed 貿易公司，逐漸發展成為領先業界的上市集團，為全
market leader that provides diverse and innovative E&M engineering solutions 球客戶提供多元創新的機電工程方案與服務，並為香
and services to clients worldwide, contributing to Hong Kong’s success as a 港發展成國際大都會作出貢獻。
dynamic metropolis.

Strategy for the Future: Growth and Taking the Brand Global
ATAL has a clear strategy for the future: “New Technology”, “New Market”,
“New Business Model”. Already in action, the strategy is expected to take the
ATAL brand global in another step towards realising its vision of “becoming
an innovative and sustainable multi-disciplinary engineering corporation,
providing solutions that enhance the quality of life in the communities we
serve.”

New Technology
“I believe technology can improve people’s lives, and R&D is fundamental,”
Dr Poon said.
未來策略：拓展業務 發展全球化品牌
ATAL has always been a pioneer in the adoption of new technology. Employees 安樂工程的未來發展策略十分明確，以「新科技」、
are encouraged to work on R&D and apply innovative technologies, such as 「新市場」、「新業務模式」三大支柱為基礎，並已開
Building Information Modelling (BIM), Multi-Trade integrated Mechanical, 始實行，有助推動安樂工程品牌全球化，進一步落實集
Electrical and Plumbing (MiMEP), Artificial Intelligence (AI) and Big Data 團的願景：「以創新及持續發展為原則，提供全面的機
Analytics, to construction projects. We have also learnt that Dr Poon has made 電工程服務，致力成為領先的機電工程集團」，透過卓
personal donations to universities over the years to support R&D, with no 越的工程方案提升各地市場的生活質素。
conditions attached.
「新科技」

「我相信科技可以改善生活，科研更是重中之重。」
潘博士表示。

集團作為應用創新科技的先驅，鼓勵員工進行科研工
作，並於不同項目積極採用新技術，包括建築信息模
擬（BIM)、機電裝備合成法 (MiMEP)、人工智能 (AI）
和大數據分析等。除了集團業務發展外，潘博士多年
來於推動創科發展方面不遺餘力，以個人名義向各大
學捐款，支持科研工作。

「新市場」
New Market
集團旗下的升降機、自動梯及自動行人道國際品牌
Dr Poon is pleased about Anlev’s foray into the US market in 2019 through an Anlev於2019年收購紐約最大獨立升降機及自動扶梯公
equity acquisition of Transel Elevator & Electric Inc. (TEI), one of New York’s 司之一Transel Elevator & Electric Inc. (TEI)，成功進軍
largest independent lift and escalator companies. The acquisition injected new 美國市場，潘博士對此感到欣喜。是次收購不但為TEI
vitality into TEI and gave it access to a wider array of products and equipment, 注入新活力，為其開拓多元化產品和設備來源，也透
while also bringing a new, steady revenue stream to ATAL’s lifts and escalators 過維修保養服務，為集團的升降機及自動梯業務帶來
maintenance business—a win-win for all. 穩定的收入來源，實現雙贏。

The TEI acquisition was ATAL’s first alliance overseas, and it is working well. 收購TEI是安樂工程首度於海外結盟，目前一切進展良
Meanwhile, the Group set up Anlev (UK) Ltd in 2021, gaining a foothold in 好。集團亦於2021年在英國開設子公司 Anlev (UK) Ltd，
Europe to provide comprehensive one-stop lifts and escalators services for UK 為英國客戶提供一站式升降機及自動梯服務，並以此
customers and capture other European markets. Over the years, ATAL has been 為據點進軍其他歐洲市場。多年來，安樂工程一直致
devoted to taking its lifts and escalators business overseas, serving millions of 力為升降機及自動梯業務拓展海外市場，為全球二十多
users in more than 20 countries. The Group’s recent moves into the US and UK 個國家數以百萬計用戶提供服務。集團近年成功進軍英
are key steps that will help make the brand truly global. 美市場，對推動集團品牌全球化具有重大意義。